Google is testing a new ad format with their AdExpreriements Program by displaying the Advertisers Brand’s Logo in their Text ads. Ideally, we all know that Text ads are served in both Search and Display Networks without much change.
But now when Advertisers have text ads targeting the Display Network, their ads are displayed with their Brands Logo. However, the advertisers cannot manually select this, as Google automatically selects the Logo from their website and displays in their Text ads on the Display Network. Also note, this feature is available only for Big Brands and not every advertiser.
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